Are you ready to Go All In?
In July this year, the Government and the Department for Education announced that 2026 will be celebrated as the National Year of Reading, a country-wide initiative to encourage both children and adults across the UK to read for pleasure, as the current trend of young people enjoying reading is at a record low. The campaign is being run in collaboration with the charity, the National Literacy Trust, alongside support from publishers and organisations throughout the UK.
The campaign will reach in to every corner of society: schools, communities, libraries, workplaces, the justice system, and early years settings. This title Go All In was chosen to reflect the campaign’s ultimate aim: to shift perceptions around reading. It ties directly to the campaign’s proposition, “If you’re into it, read into it.” The goal is to ignite people’s passion for reading by encouraging them to explore genres they already love and to go all in on reading.
To find out more, please click on the Firefly link below:
